Format:
Book
Author:
Kawasaki, Guy, 1954-
Title:
The art of the start 2.0 : the time-tested, battle-hardened guide for anyone starting anything / Guy Kawasaki.
Edition:
Revised and expanded edition.
Publisher, Date:
New York : Portfolio/Penguin, 2015.
©2004
Description:
x, 326 pages : illustrations ; 25 cm
Summary:
Newly revised and updated, a 10th-anniversary edition of an iconic, best-selling guide for start-ups provides expert advice on a wealth of topics -- including writing a business plan, recruiting, raising capital and branding. --Publisher's description.
Subjects:
New business enterprises.
Entrepreneurship.
Entrepreneurship.
New business enterprises.
Other Title:
Art of the start
Notes:
Includes bibliographical references and index.
Contents:
Conception : The art of starting up -- Activation : The art of launching -- The art of leading -- The art of bootstrapping -- The art of fund-raising -- The art of pitching -- Proliferation : The art of building a team -- The art of evangelizing -- The art of socializing -- The art of rainmaking -- The art of partnering -- The art of enduring -- Obliation : The art of being a mensch -- Afterword -- What do entrpreneurs do? -- After afterword.
LCCN:
2015295069
ISBN:
9781591847847
1591847842
9780241187265
0241187265
* 9780241972212
Other Number:
904013333
System Availability:
2
Current Holds:
0
# Local items:
2
Control Number:
96960
Call Number:
BUS 658.1 KAW
Course Reserves:
0
# Local items in:
2
# System items in:
2